We Are... 

Agile

Focused

Rigorous

Co-Creators

Human-Centered

Let's get it done.

We focus on speed, systems and results. We approach the entire user experience, iterate quickly and aim to achieve your commercialization goals.

Our Expertise
Consumer
• Transform and enhance everyday experiences
• Deliver strategic design with brand sensibility
• Engage markets with products that inspire and delight
Consumer
• Transform and enhance everyday experiences
• Deliver strategic design with brand sensibility
• Engage markets with products that inspire and delight
Med Tech
• Improve lived experiences with meaningful interventions
• Ensure efficacy and safety through a proven regulated process
• Deliver rich insights for patients, physicians, and technicians
Med Tech
• Improve lived experiences with meaningful interventions
• Ensure efficacy and safety through a proven regulated process
• Deliver rich insights for patients, physicians, and technicians
Internet of Things
• Navigate complex new technologies with a focus on usability
• Connect human motivation and behavior with data science
• Lead an actionable process from concept to marketable result
Internet of Things
• Navigate complex new technologies with a focus on usability
• Connect human motivation and behavior with data science
• Lead an actionable process from concept to marketable result
Mobility
• Create scalable platforms that interact with humans
• Redefine autonomy and intermodality
• Innovate contextually appropriate solutions
Mobility
• Create scalable platforms that interact with humans
• Redefine autonomy and intermodality
• Innovate contextually appropriate solutions
Featured Clients
Featured Clients
The Latest from Loft
May is not the Only Time to Talk About Women
May is a month dedicated to women. But if we really want to celebrate women, we have a lot of work to do. So this May, I’m sharing seven ways women have been left behind by the healthcare system.
May 7, 2020
Think Agile, Think Safe
Taking a medical device from concept to completion can be a long process (not to mention expensive). Here we share 5 considerations for navigating the changing regulatory landscape.
April 23, 2020